Frequency of online purchases during COVID-19 pandemic Indonesia 2020

Published by Hanadian Nurhayati-Wolff, Oct 19, 2021
According to a survey conducted by Rakuten Insight, 33 percent of respondents stated they purchased at least several times a month online during the COVID-19 pandemic in Indonesia as of May 2020. In contrast, only six percent stated they purchased every day online. The same survey shows that Indonesians made more online purchases during the pandemic.

Frequency of online purchases among consumers during COVID-19 pandemic in Indonesia as of May 2020

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Release date

June 2020

Region

Indonesia

Survey time period

May 7 to 30, 2020

Number of respondents

5,132 respondents

Age group

16 years and older

Special properties

among surveyed respondents who purchased online

Method of interview

Online survey

Supplementary notes

Original survey question: how often do you make online purchases?

The survey was conducted among
2,451 female and 2,681 male respondents

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